We’ve heard about Hitchcock’s movie, Vertigo. For kids, the Lego toy series and animated film, Ninjago, is a hit. In fashion and jeanswear, its suffix counterpart comes in the label named Devergo.

Originally founded in Italy back in 1980s, DEVE(R)GO’ initially specialized in tailored suits and menswear. When the Italian denim labels emerged in this era, the company hired some young Italian fashion designers to forge into a new jeans brand. By the end of the 1990s, DEVE(R)GO’ became successful not only in Italy but also in Brazil, Asia and Europe. In 1991, a major restructuring of the firm occurred. The new owner moved the company to Budapest, Hungary as its base in 1998. Today, DEVE(R)GO’ has expanded to Russia, Slovakia, Czech Republic, Belgium, The Netherlands, Switzerland, Germany, Bulgaria and Poland.

Jean Culture: Designer Jeans Source. Denim Brand Names.
Credit and Source Link:
www.devergojeans.com

YOUR FEEDBACK:

If you have this brand of jeans, let us know what you think about it.
Your answers are in general terms only and refer to your brand experience as a whole.
We will go in depth when we feature the seasonal collections in the future.

Your responses should follow these 4 Point Criteria:

(a) Quality: Degree of value of which it is made. Fabrics, materials, hardware, stitching, etc.
(b) Style: How does it fit your style? How much creative design was applied to it?
(c) Comfort/ Fit: How comfortable are you wearing it? How does it satisfy your expectations?
(d) Influence: Who/ what encouraged you to get a pair? Advert, word of mouth, celebrity, etc.

Perhaps one of the most influential pairs in the history of the fashion world is none other than Dolce & Gabbana. Italian designers, Domenico Dolce and Stefano Gabbana, started the company in 1985 in Milan, Italy with a debut collection at the Milano Collezioni New Talents. In 1989, they held their first women’s fashion show in Tokyo. The following year, the brand featured their first men’s collection. In 1990, Dolce & Gabbana opened their showroom in New York, 532 Broadway. The debut of another major line entitled, D&G Dolce&Gabbana, launched in 1994 as a youthful and contemporary apparel collection. Two years after, the company staged its first fashion show in New York for D&G Dolce&Gabbana. The new millennium brought collaborations with sports teams and famous personalities such as Madonna, introduction of sub-brand collections like D&G Junior, initiation of a new several fragrances & books, openings of international boutiques and flagship stores in major cities around the world.

Dolce & Gabbana has two central lines. Dolce&Gabbana, without spaces, specializes in luxury items. They are more formal and timeless and geared towards long-term trends. On the other hand, D&G, is a more casual line inspired by urban culture, youth movement and hyper trends of the changing seasons. Unfortunately, the D&G sub-brand is discontinued this year 2011.

Overall, Dolce & Gabbana is a luxury brand known for its stylistic originality and superior tailoring. It has been one of the forerunners of fashion utilizing its strong identity, innovation, unconventional designs and powerful Mediterranean flavour of its origins.

Jean Culture: Designer Jeans Source. Denim Brand Names.
Credit and Source Links:
www.dolcegabbana.com
store.dolcegabbana.com

Related Posts and Links:

• Dolce&Gabbana 2012 Spring Summer Womens Ad Campaign
• Dolce&Gabbana 2012 Spring Summer Mens Ad Campaign
• D&G 2012 Spring Summer Womens Runway Collection
• D&G 2012 Spring Summer Mens Runway Collection
• Dolce&Gabbana 2011-2012 Winter Ad Campaign Preview
• D&G 2011-2012 Winter Ad Campaign Preview
• Dolce&Gabbana 2011 Spring Summer Collection
• D&G 2011 Spring Summer Collection

YOUR FEEDBACK:

If you have this brand of jeans, let us know what you think about it.
Your answers are in general terms only and refer to your brand experience as a whole.
We will go in depth when we feature the seasonal collections in the future.

Your responses should follow these 4 Point Criteria:

(a) Quality: Degree of value of which it is made. Fabrics, materials, hardware, stitching, etc.
(b) Style: How does it fit your style? How much creative design was applied to it?
(c) Comfort/ Fit: How comfortable are you wearing it? How does it satisfy your expectations?
(d) Influence: Who/ what encouraged you to get a pair? Advert, word of mouth, celebrity, etc.

“Ijin” is an antique Japanese word once used to define someone as an outsider, stranger, foreigner, black sheep, alien or sometimes hero.

St. Martins, London alumnus, Philip Goss is the founder and creative director of Ijin Material. Established in 2003, this original and independent artisan denim label is based in a workshop in Italy. 3 years back, Philip Goss was the Creative Director of Evisu and took the brand on to a global platform. Interestingly enough, he earned the affectionate moniker “henna ijin” or “crazy foreigner” from Evisu founder, Yamane-san.

Ijin Material‘s philosophy follows the On Ko Chi Shin principle which means to respect the past in order to create the new or examine and learn that of the past and create new knowledge, experiences and opinion thereafter. The individualism of Ijin Material is trademarked by its signature paper chain “half man” logo representing the symmetry of folding techniques in their products. By respecting traditions, the brand creates new and innovative ways and designs using top quality vintage raw Japanese selvedge denim shuttle loom fabrics, well crafted artisanal Italian “slow-denim” production and Philip Goss’ unique approach to style and modernity.

3 principal cutting techniques make Ijin Material distinct from other jeans in the market today. The Foldedge-Cut leg cuts the garment in an open legged manner and centered on the stronger warp thread. This way the legs collapse naturally around the knee when worn from dry. It becomes a personal body map where the natural aging process or seasoning happens for the denim.

The 2nd technique is the Wrapleg-Cut which cuts the cloth with a straight and folded outer leg in one piece. They have a clean finish hem & inseam and a subtle outseam. A hip dart forms the yoke and shapes across the back of the garment.

Finally, the Artisan-Cut is an homage to a long tradition of selvedge denim craftsmanship. A low tension old loom is used such as to wear it from dry and obtain an authentic imprint on the body for as long as possible. Vintage details are enhanced with extra wide selvedge or the Ijin diamond head sewn rivets or even the trademark Ijin Sixth pocket.

Jean Culture: Designer Jeans Source. Denim Brand Names.
Credit and Source Link:
www.ijinmaterial.com

YOUR FEEDBACK:

If you have this brand of jeans, let us know what you think about it.
Your answers are in general terms only and refer to your brand experience as a whole.
We will go in depth when we feature the seasonal collections in the future.

Your responses should follow these 4 Point Criteria:

(a) Quality: Degree of value of which it is made. Fabrics, materials, hardware, stitching, etc.
(b) Style: How does it fit your style? How much creative design was applied to it?
(c) Comfort/ Fit: How comfortable are you wearing it? How does it satisfy your expectations?
(d) Influence: Who/ what encouraged you to get a pair? Advert, word of mouth, celebrity, etc.

Albert Einstein has E=mc2. The mass–energy equivalence in physics is the concept that the mass of a body is a measure of its energy content. While in the style world, fashion equals DSquared2.

Dean and Dan Caten, Canadian twin brothers from Willowdale, Ontario, moved to New York City in 1983 to attend the Parson’s School of Design. After a short stint, they moved back to Toronto and pursued their first signature womens line, DEanDAN. Through the late 1980s and early 1990s, they managed to work with various designers and brands such as Ports 1961, Gianni Versace and Diesel. Since moving to Italy in 1991, Dean and Dan Caten finally debuted their first menswear collection named “Homesick Canada Collection” in Milan. In 1996, the “Napoli” collection, inspired by the Neapolitan roots of their father, also premiered.

When the new millennium came in, DSquared2, gained prominence and massive media exposure. In 2000, the brand created the wardrobe for Madonna’s video, Don’t Tell Me. In 2002, Madonna wore DSquared2 for the cowboy segment of her “Drowned World Tour 2002″ and their womenswear line launched in Milan. The decade saw DSquared2‘s expansion of its media presence through collaborations with well known personalities such as Christina Aguilera, Rihanna, Fergie and Britney Spears. Designers, Dean and Dan Caten, also garnered many awards recognizing their talent and influence. Furthermore, the company also became active in sports and sponsored Turin’s soccer club, Juventus and Barcelona Football Club.

Jean Culture: Designer Jeans Source. Denim Brand Names.
Credit and Source Link:
www.dsquared2.com

Related Posts and Links:

• Dsquared2 2012 Spring Summer Advertising Campaign
• Dsquared2 2012 Pre Spring Summer Womens Lookbook EuroTour Deananddansbury
• Dsquared2 2012 Pre Spring Summer Mens Lookbook EuroTour Deananddansbury
• Dsquared2 2012 Spring Summer Womens Runway Collection
• Dsquared2 2012 Spring Summer Mens Runway Collection

YOUR FEEDBACK:

If you have this brand of jeans, let us know what you think about it.
Your answers are in general terms only and refer to your brand experience as a whole.
We will go in depth when we feature the seasonal collections in the future.

Your responses should follow these 4 Point Criteria:

(a) Quality: Degree of value of which it is made. Fabrics, materials, hardware, stitching, etc.
(b) Style: How does it fit your style? How much creative design was applied to it?
(c) Comfort/ Fit: How comfortable are you wearing it? How does it satisfy your expectations?
(d) Influence: Who/ what encouraged you to get a pair? Advert, word of mouth, celebrity, etc.

German designer, Tom Rebl, founded his label in 2007 in Italy. He studied fashion design at the Dt. Meisterschule für Mode and Central Saint Martins College in London. He worked at Vivienne Westwood, Alexander McQueen and as creative director at Andrew MacKenzie.

The TOM REBL brand gained exposure and hype through the 2008-2009 Fall Winter Collection entitled “Shocking Radiance”. Today, TOM REBL is known for its eccentricity and artistic, often provocative, vision of the world blended with a high quality Italian production process, innovative designs and the British rock & roll edge. The clothes are available worldwide and in select stores such as in Milan, Paris, Tokyo, New York, Dubai, Florence and Munich.

Jean Culture: Designer Jeans Source. Denim Brand Names.
Credit and Source Links:
www.tomrebl.com
www.tomrebl.com/Online-Shop/

Related Posts and Links:

• TOM REBL 2012 Spring Summer Lookbook

YOUR FEEDBACK:

If you have this brand of jeans, let us know what you think about it.
Your answers are in general terms only and refer to your brand experience as a whole.
We will go in depth when we feature the seasonal collections in the future.

Your responses should follow these 4 Point Criteria:

(a) Quality: Degree of value of which it is made. Fabrics, materials, hardware, stitching, etc.
(b) Style: How does it fit your style? How much creative design was applied to it?
(c) Comfort/ Fit: How comfortable are you wearing it? How does it satisfy your expectations?
(d) Influence: Who/ what encouraged you to get a pair? Advert, word of mouth, celebrity, etc.

A cherub is a heavenly being who is considered among the second order of angels. Cherubims or cherubs are generally represented as winged children with cute chubby faces and rosy cheeks. In Roman mythology, the cherub is depicted as Cupid who is the god of desire, affection and erotic love. Cupid is often portrayed as a winged boy or baby armed with a bow and a quiver of arrows. In the fashion world and denim jeans history, one of the most iconic brands is Fiorucci‘s logo with 2 cherubs.

The strength of a successful iconic brand such as Fiorucci lies in its identity and capability to remain youthful through three long decades. Founded by Elio Fiorucci, the first shop was established in Gallery Passarella in Milan in 1967. With the new lifestyle concept of youth garnered by the hype initiated from the shop’s opening and presence, Fiorucci decided to embody the Victorian image, graphically adapted by the architect Italo Lupi, of the two famous little angels as their new logo.

The dawn of the disco 70s gained exposure for the Fiorucci brand. More stores opened in Milan, London, New York and Los Angeles. With the emergence of Madonna, Flashdance, Miami Vice, punk, new wave and hair metal in the 1980s, Fiorucci further solidified its identity into pop culture. The first stretch jeans were born with the injection of Du Pont’s Lycra in Fiorucci’s denim fabrics. In 1985, the brand was crowned the “king of jeans” and signed the Italian license with American iconic label, Wrangler. By the time the anti-fashion “anything goes” 1990s decade came in, the company, including its trademarks Fiorucci, Fioruccino, Fiorucci Safety Jeans, Fiorucci Time and the “angels” figurative mark, were purchased by famous Japanese cult denim, Edwin International. The roaring mash up decade of the 2000s brought expansion to Fiorucci through perfumes, home collections and product collaborations. With a new era initiated in 2011, the collaboration with Ittierre S.p.A and Naomi Campbell recharged the womenswear line. This year, the eyewear collection also takes flight.

Jean Culture: Designer Jeans Source. Denim Brand Names.
Credit and Source Link:
www.fiorucci.it

YOUR FEEDBACK:

If you have this brand of jeans, let us know what you think about it.
Your answers are in general terms only and refer to your brand experience as a whole.
We will go in depth when we feature the seasonal collections in the future.

Your responses should follow these 4 Point Criteria:

(a) Quality: Degree of value of which it is made. Fabrics, materials, hardware, stitching, etc.
(b) Style: How does it fit your style? How much creative design was applied to it?
(c) Comfort/ Fit: How comfortable are you wearing it? How does it satisfy your expectations?
(d) Influence: Who/ what encouraged you to get a pair? Advert, word of mouth, celebrity, etc.