In the socio-political arena, the term “Banana Republic” refers to a politically unstable country which relies on limited agricultural resources, such as bananas. The nation is also governed by a dictatorial military junta exploiting large scale plantations. Today, the term is often used to describe a backward dictatorial regime where corruption, extortion and fraud are rampant.

On the other hand, in fashion, it is quite the opposite. Banana Republic is a luxury brand recognized as a sophisticated workwear and modern casual clothing line. The “Banana Republic look” is prevalent among the early 20s young professionals to the mid 30s business executives. During the spring summer seasons, the Banana Republic classic safari and travel look roars out in the urban jungle.

In 1978, Mel and Patricia Zeigler founded the original Banana Republic brand. As journalists, Mel and Patricia frequently traveled to different locations and countries. When Mel Zeigler was assigned to Australia, he chanced upon an army surplus store with British military supplies. Due to a large positive public response towards the safari jackets and cargo shorts he bought, the couple decided to purchase more and sell them back in the United States. It started with 2 stores focusing on a safari and travel themed apparel. Later on, the brand became famous for its themed decoration stores featuring authentic safari elements such as Jeeps, foliage, steam, sand and many more.

In 1983, Gap Inc. acquired Banana Republic and rebranded the label as a mainstream luxury clothing retailer. To separate itself from the modern casualwear brand Gap and lower tier streetwear apparel Old Navy, Banana Republic houses its stores with historic locations and classic architectural interiors. Throughout the years, Banana Republic has established itself as a premier casual luxury apparel. Fairly recently, Banana Republic has expanded to the Middle East, Asia and England.

Their designer denim jeans collection feature:

• Banana Republic Mens Bootcut Black Jeans
• Banana Republic Mens Bootcut Indigo Wash Jeans
• Banana Republic Mens Bootcut Whiskered Medium Wash Jeans
• Banana Republic Mens Relaxed Dark Wash Jeans
• Banana Republic Mens Relaxed Indigo Traditional Wash Jeans
• Banana Republic Mens Relaxed Medium Wash Jeans
• Banana Republic Mens Straight Dark Wash Jeans
• Banana Republic Mens Straight Faded Blue Jeans
• Banana Republic Mens Straight Stonewash Black Jeans
• Banana Republic Mens Straight Medium Wash Jeans
• Banana Republic Womens Classic Boot Cut Jeans
• Banana Republic Womens Classic Medium Wash Straight Jeans
• Banana Republic Womens Classic Solid Dark Wash Bootcut Jeans
• Banana Republic Womens High Waisted Light Wash Wide Leg Jeans
• Banana Republic Womens Medium Wash Boyfriend Jeans
• Banana Republic Womens Urban Bootcut Jeans
• Banana Republic Womens Urban Contour Dark Wash Bootcut Jeans
• Banana Republic Womens Urban Patch Pocket Flared Jeans

Jean Culture: Designer Jeans Source. Denim Brand Names.
Credit and Source Link:
www.bananarepublic.com

RELATED ENTRIES:
Old Navy Jeanswear

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