The success of Roc-A-Fella Records spearheaded the launch of the Rocawear urban clothing label. In 1995, Shawn “Jay-Z” Carter and Damon Dash started the apparel brand initially as a young men’s sportswear line.

Rocawear has expanded its market reach by numerous licensing such as Kids Headquarters for children, Signature for juniors, Gina Group for socks, M. London for handbags and belts, Endurance for big & tall, Nas Industries for headwear, K&M Associates for jewelry, Age Group for ladies intimates and mens underwear, Topline for women’s shoes, The Vestal Group for watches, Colors in Optics for sunglasses and co-branding with PRO-Keds for athletic footwear. In 2007, Jay-Z sold the rights of the Rocawear label to Iconix Brand Group, which operates other fashion brands like Joe Boxer, Candie’s, Ocean Pacific, Mossimo, London Fog, Mudd, Starter and many more.

Currently, the menswear denim jeans line offers:

• Rocawear 703 Light Indigo Jeans
• Rocawear Accuracy Raw Indigo Jeans
• Rocawear Apollo Raw Indigo Jeans
• Rocawear Basic R Dark Indigo Jeans
• Rocawear Construct Medium Indigo Jeans
• Rocawear Dissertation Coated Black Jeans
• Rocawear Dividend Dark Indigo Jeans
• Rocawear Em Reid Dark Indigo Jeans
• Rocawear Field Test Raw Grey Jeans
• Rocawear Firestorm Raw Indigo Jeans
• Rocawear Flow Biker Wash Light Indigo Jeans
• Rocawear Frame Dark Indigo Jeans
• Rocawear Furbish Raw Indigo Jeans
• Rocawear Industrial Raw Indigo Jeans
• Rocawear Luna 13 Raw Indigo Jeans
• Rocawear Me and My Girlfriend Light Indigo Jeans
• Rocawear Observer Raw Indigo Jeans
• Rocawear Re-Establish Raw Indigo Jeans
• Rocawear Roc All Over Tinted Black Jeans
• Rocawear Roc Script Dark Indigo Jeans
• Rocawear Roc Star Raw Indigo Jeans
• Rocawear Sonseh Medium Indigo Jeans
• Rocawear Statistic Raw Indigo Jeans
• Rocawear Strength Raw Indigo Jeans with Crystal
• Rocawear The Award Black Rinse Jeans
• Rocawear Topstitch Raw Indigo Jeans

The Anniversary Denim Collection includes:

• Rocawear Loose Fit Straight Leg Jeans
• Rocawear Regular Fit Button Fly Jeans
• Rocawear Regular Fit Zipper Fly Jeans
• Rocawear Skinny Fit Straight Leg Jeans

On the other hand, the designer denim jeans line for women features:

• Rocawear 5 Pocket Skinny Basic Jeans
• Rocawear Acid Jeans
• Rocawear Aiyana Black Raw Jeans
• Rocawear Boy George Jeans
• Rocawear Bright R Jeans
• Rocawear Caribbean Flash Jeans
• Rocawear Copan Will Jeans
• Rocawear Dunns River FRMix Jeans
• Rocawear Jamaica Mysti Jeans
• Rocawear Kateri Jeans
• Rocawear Leo Jeans
• Rocawear Logo R Jeans
• Rocawear Pop Art Jeans
• Rocawear R Pocket Bootcut Jeans
• Rocawear R Pocket Skinny Jeans
• Rocawear Rasta Cropped Brad Jeans
• Rocawear Roc Tribe Rouch Jeans
• Rocawear Salt N Pepa Jeans
• Rocawear Shana Blue Curacao Jeans
• Rocawear Skull Jeans
• Rocawear Sonny Jeans
• Rocawear Teen Angel Minx Jeans
• Rocawear Thriller Zipper Delm Jeans
• Rocawear True Colors Jeans
• Rocawear Woodstock Jeans

Jean Culture: Designer Jeans Source. Denim Brand Names.
Credit and Source Link:
www.rocawear.com

YOUR FEEDBACK:

If you have this brand of jeans, let us know what you think about it.
Your answers are in general terms only and refer to your brand experience as a whole.
We will go in depth when we feature the seasonal collections in the future.

Your responses should follow these 4 Point Criteria:

(a) Quality: Degree of value of which it is made. Fabrics, materials, hardware, stitching, etc.
(b) Style: How does it fit your style? How much creative design was applied to it?
(c) Comfort/ Fit: How comfortable are you wearing it? How does it satisfy your expectations?
(d) Influence: Who/ what encouraged you to get a pair? Advert, word of mouth, celebrity, etc.