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Together with America’s momentous historical transformation through President elect Barack Obama, Michelle Obama’s wardrobe ensemble brings J.Crew into a new defining light. But with “all politics aside, J.Crew outfits, do indeed, receive our vote.”
In 1947, Mitchell Cinader and Saul Charles founded Popular Merchandise, Inc. (Popular Club Plan) to sell affordable women’s clothing through home demonstrations. With the rise of catalog retailers such as Lands’ End, Talbots and L.L. Bean, the company focused on leisurewear for medium high echelon consumers yet priced in the middle. The preppy spirit was born and the operation dubbed as “J.Crew” saw through the first J.Crew mail in catalog in 1983. The success of the initial campaign launched a second catalog program in 1985 called “Clifford & Wills”. In 1989, the company totally changed its name to J.Crew Group, Inc. and set its first brick and mortar retail store at the South Street Seaport in New York City. The addition of Millard Drexler as CEO and Chairman in 2003 brought a fresh inspiration and creativity to the company. Since then, J.Crew has expanded to 206 retail stores, 69 outlets and a solid online presence in Canada and Japan.
Jean Culture: Designer Jeans Source. Denim Brand Names.
Credit and Source Link:
www.jcrew.com
Related Posts and Links:
- J.Crew Collection 2011-2012 Winter Holiday Lookbook
- J.Crew 2011 Fall Womens Lookbook
- J.Crew 2011 Spring Collection
YOUR FEEDBACK:
If you have this brand of jeans, let us know what you think about it.
Your answers are in general terms only and refer to your brand experience as a whole.
We will go in depth when we feature the seasonal collections in the future.
Your responses should follow these 4 Point Criteria:
(a) Quality: Degree of value of which it is made. Fabrics, materials, hardware, stitching, etc.
(b) Style: How does it fit your style? How much creative design was applied to it?
(c) Comfort/ Fit: How comfortable are you wearing it? How does it satisfy your expectations?
(d) Influence: Who/ what encouraged you to get a pair? Advert, word of mouth, celebrity, etc.






























